Project Tiger – Immersion leads to understanding


I’m on my way to Ranthambhore in Rajasthan, India’s northwestern desert state, better known for its rampaging Rajput warriors, colourful nomads, crumbling killas and camels. Sitting here in Singapore – well, mom said stop over, do, its on your way, from San Francisco to New Delhi – contemplating the beginnings of our work in this district. We call it Project Tiger, for Aditya Singh’s Ranthambhore Bagh – he’s our host – is but the beginning of the Ranthambhore Nature Reserve, one of the best known tiger sanctuaries in India. Here we hope to immerse ourselves in rural India, seeking to understand the enviroment and the constraints, that would shape our understanding of the needs of the local residents. Its summer there now and temperatures can reach over 40 celsius.

This entry was posted in Business, Design, India/China/Asia, Mobile phones & Bottom of Pyramid, Rural Innovation, Strategy. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s