In a shameless attempt to gain Steve and I some visibility :), I’m proud to announce that our respective head shots are in Fortune Magazine’s Innovation 2005 Conference blog.
Here’s a snippet,
Certainly, the discussion of the different types of design firms
(i.e. the "dream team," the "boutique" design firm and the "Big Box"
design firm) makes the article a must-read for anyone interested in the
growing convergence of business strategy and design into one discipline
("strategic design"). But what I really enjoyed was the light bulb joke:
Q: How many designers does it take to change a light bulb?
A: Does it have to be a light bulb?